Pfizer Concept

Art directed 3 different executions for Pfizer’s new 2023 Covid-19 shot, but with the same essence and line - “Roll up / Roll out”.

As to say, roll up your sleeve, get your shot, and go on about your day.

Whether it’s an adventure or just back to your routine, it’s that simple, so Roll Up and Roll Out.

Pharmaceutical

Art Direction and Design | 2023